SM Supermalls and McDonald's Thank You Town

by - December 07, 2018

From November 19 to 25, SM Supermalls and McDonald's level up the Thanksgiving tradition among Filipino families with the online and on-ground celebration of "National Thank You Week.”

SM and McDonald's, thru digital campaign, encourage families to share their thank you moments and get chance to win P5,000 SM shopping money by simply taking a photo using the #NationalThankYouWeek Photo App that can be accessed via from Nov. 19 to 25. Meanwhile, as a simple way to say thank you to customers, all McDonald’s stores located in 48 SM malls nationwide will give a free Vanilla Sundae Cone for every purchase of a Happy Meal from 3 p.m. to 6 p.m. on Thanksgiving Day itself (November 22) till Sunday, November 25.

The culminating activity was held on the last day of the week-long celebration where families, the kids and kids-at-heart experienced SM Supermalls and McDonald's Thank You Town. Everyone enjoyed an array of fun activities and fun technology games.

During the event held at the SM Mall of Asia, Mr. Jonjon San Agustin, SM Supermalls senior vice president for marketing shares, “On the second year of our partnership with McDonald's, we continue to underscore the uniqueness of the emotional bond of Filipinos, especially when our customers make memories and redefine thanksgiving celebrations in our malls.”

At the Thank You Town event, SM shoppers get the chance to sign up for McDonald’s Stripes Run, availed discounts in booking McCelebrations, and get amazing deals at the Toy Bazaar. On top of the exclusive McDonald's treats, the Thanksgiving experience of SM shoppers was made more meaningful with a Thanksgiving Blessing which happened at select SM malls from November 18 or 22. Special dining offers at SM Foodcourt and other participating restaurants were made from November 19 to 25.

SM Supermalls is the sole Philippine finalist in this year’s World Retail Awards, held last April 19 in Madrid, Spain. SM's "National Thank You Day," an integrated live brand experience campaign in partnership with McDonald's Philippines, made it as a finalist in the ‘Best Customer Experience Initiative – Mall Owners’ category.

For more information, check out, and its Facebook, Twitter and Instagram accounts: @smsupermalls.

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