Sitsirya Sari-Sari: The Best Shop for Pasalubong kay Bunso

by - April 20, 2018

The best childhood memories for me and my brothers and up to the time my father died is the almost daily pasalubong he would bring for us. However small it is, be it just a candy, he wouldn’t come home without a bitbit. Thinking about it now, it warms my heart how those thoughts just showed how much he thinks about us whenever he buys those treats.

I carry this tradition, yes bringing pasalubong sort of become a tradition for many of us, to my nephews and nieces. I just love the look of happy faces when I tell them I have something special for them.

One of the best pasalubong there is are those regional products made by our kababayans like yema, pastillas and the like. But did you know that there is one brand or store that you can go to buy the best pasalubong in town? It’s the Sitsirya Sari-Sari!

As colorful as the the colors in their brand logo, the Sitsirya Sari-Sari 's history is something to read about. Sitsirya Sari-Sari is one of the most establish pasalubong shop in the city. With more than thirty years behind their name, Sitsirya Sari-Sari is a rags-to-riches story with Mr. Eufrace Ocampo and his wife in the center of this story.

During the bloggers gathering last week, Mr. Ocampo shared his hardship and experiences behind the success of his chain of pasalubong outlets in the country, which can now be found in many malls.

Mr. Ocampo told us how broke and unemployed he was during the period of EDSA revolution. Seeing his family’s predicament, he was at a lost in finding ways to support his family.

Until a death in the family forced him to make something to change his family’s fate. Did you know that to start the business which he highly thought of that time, he borrowed Php 10, 000 from funeral monies?  The monies from his father-in-law wake become the very fund for his "pasalubong" business. Why this business you might ask? Because it reminds him of the sweet-tasting food he always brought home for his daughter who would always ask him what his gift whenever he comes home. 

This Sitsirya Sari-Sari sweet story have another tale that focused on Mr. Ocampo’s advocacy of helping others with his business. He is not after making money, he said. He also wanted to help our fellow countrymen especially on those regions where some of his pasalubong are featured in his store.

He said that Filipinos have this innate desire to please. And to do that we give them gifts, it is a common manifestation of our love for our friends and families.

The bringing of treat or pasalubong for family and friends has become a tradition.  Mr. Ocampo said, “Childhood memories of the child waiting for their father or mother carrying that balot or supot in hand are etched in the minds of all of us". This might also explain the tag line of Pasalubong kay Bunso. Bunso referring to a loved one, whether young or old.

Inside a Sitsirya Sari-Sari are local, popular and favorite products from different regions of the country:

Baguio premium Lengua de gato
Camarines Norte pili tart
Bulacan pastillas de leche langka
Mazapan de pili
Bulacan pastillas de leche bars
Casuy Palawan
Sorsogon pili nuts
Pampanga assorted pastillas
Bulacan pastillas (ube/langka) bars
Bacolod piaya
Bulacan pastillas de leche pandan
Pangasinan burong mangga
Liliw Laguna pilipit
Bacolod mamon tostado
Cebu otap
Bulacan yema
Pampanga assorted sweets
Camarines Norte yema tarts
Kablon farms tablea
Bulacan pastillas de leche tablea
Bacolod mango bars
Bacolod mango empanada
Pampanga cashew boat tarts
Pastillas de leche bottled
Cebu rosquillos
Pampanga assorted polvoron
Turrones de Casuy Palawan
Pampanga cashew marzipan
Bacolod butterscotch
Leyte Macapuno
And the best of all products - Bulacan microwaveable chicharron!!!

The best thing about Sitsirya Sari-Sari is the easy access wherever you might be, not anywhere, but can be easily find. You can find them in  Alabang Town Center, Circle C Mall, Eastwood Mall, Glorietta, Greenhills,, KCC Mall General Santos, Lucky Chinatown, Market Market, Robinson's Antipolo, Robinson's Galleria, Robinson's Place Ermita, Shangri-la Mall, Shopwise , Antipolo, Shopwise Alabang, Shopwise Araneta Cubao, Tiendesitas, Abreeza Mall Davao, Gaisano Mall Davao, Kultura Filipino outlets, SM Malls Supermarket and Department Stores.

For franchise and packages, Sitsirya Sari-Sari’s business model is easy to understand. Know more about the package's inclusions by visiting their Facebook fan page at

Contact numbers: 0923-9047207 / 0922-8504421

Special mention to Mr. Jeffrey Rusios for bringing us to SITSIRYA SARI SARI’s home base and also thanks to the Ocampo family and Sitsirya Sari-Sari’s family for the warm welcome.

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