9 Things to Know about the MILO New Sports Programs for Schools and Barangays Nationwide

by - April 23, 2018

MILO has been a part of every Filipino child’s drinking habit for five decades now and not only that, MILO is also popular by giving access and support to any sports endeavor in the country and encouraging not only athletes but also the youth in leading active and healthy lifestyles.

Last April 18, 2018, MILO Philippines added another milestone to its growing portfoilo of grassroots sports programs as they continued its unwavering commitment in giving Filipino youth more opportunities to get into sports by launching their newest sports programs, the MILO Champ Camp and the Barangay MILO Liga.

Here are the nine things you should know about the two newest MILO sports program, the MILO Champ Camp and the Barangay MILO Liga:

MILO Champ Camp aims to teach over one million students nationwide the basics of basketball, volleyball, and football, encouraging them to get into sports and learn values for their holistic growth over the next two years.

Barangay MILO Liga will refurbish three hundred barangay courts and provide opportunities for the youth to be more active in sports and realize their potential to become future champions.

Over the next two years, these programs aim to bring sports closer to grassroot communities by engaging over one million students and 60,000 parents through the MILO Champ Camp and over 500,000 residents in 300 barangays with the Barangay MILO Liga.

MILO will offer the program for free. It is our hope that by reaching out to different public schools and barangays around the country that more parents and kids will realize the value of sports, and ultimately build a nation of champions. (Willy de Ocampo, Vice President, Nestle Philippines, Inc.)

The MILO Champ Camp is a nationwide school tour that aims to spark the interest of students for sports and promote the importance of the values learned through it. By partnering with the Department of Education (DepEd), the MILO Champ Camp will tap skilled youth coaches to teach elementary students the basics of sports as well as offer parents insightful talks on the value of getting their children into sports and the importance of giving proper nutrition and energy to start their day.

The MILO Champ Camp will roll out in 300 public schools in key cities around the country, estimating participation of 500,000 students and 30,000 parents.

The Barangay MILO Liga program, which spans 100 barangays in as north as Baguio and as south as General Santos City for its maiden year, also aims to modernize the community’s sports facilities, transforming them into MILO Courts of Values.

The Barangay MILO Liga is envisioned to be a training ground for young athletes to pick up at least one sport, develop their skills, and hone their character as future champions. (Lester P. Castillo, MILO Sports Executive)

The Barangay MILO Liga began mid-March and is set to culminate in their respective barangay tournament finals some time late April to May.

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